May 3 2023 News 2023
Sardar Group was honored to receive the invitation of the Royal Garden Party at Buckingham Palace in London on the third of May 2023, the Group CEO, Mr. Sardar, and his wife.
The ceremony was a special and impressive occasion to celebrate the Coronation of His Majesty King Charles III and Queen Camilla. Their Majesty received the audience accompanied by the Duke and Duchess of Edinburgh and the Duke and Duchess of Gloucester and the Duke of Kent. Attendees enjoyed a sophisticated and elegant atmosphere, enjoying the English hospitality and diverse entertainment offered at the ceremony. The ceremony was attended by many VIPs and celebrities from around the world. Royal garden parties first established off during the reign of Queen Victoria, as an important way for members of the royal family to talk to a broad range of people from all walks of life, all of whom have had a positive impact on their community.
On the day of the garden party, the palace gates are open from around 3 p.m. The ceremony officially begins when members of the royal family enter the park at 4pm, when the British royal anthem will be played by one of the two military bands present. The bands then continue to play a selection of music, with members of the royal family moving between guests through the ‘lanes ‘. Each takes a different path and random presentations are made so that everyone has an equal chance of talking to a member of the royal family. Members of the royal family then arrive at the Royal Tea Tent, where they meet more guests. Guests can eat, drink, and stroll around the palace’s beautiful gardens.
During the ceremony, Mr. Sardar and his wife expressed their thanks and gratitude and that their presence at this prestigious party was an opportunity to represent the Iraqi Republic and get to know a range of influencing people in various fields and to introduce the Sardar Group of Companies.
Sardar Group of Companies began its activity since the eighties of the last century, and is characterized by its extensive experience in the field of investments and trade in different sectors, including automotive, construction and sanitary equipment, and now, after more than forty years of success and the accumulation of technical and commercial capabilities in Automotive trade and accurate knowledge of the Iraqi market, which helped the group of companies to focus on importing vehicles of different types and modern models and directly from the most high-quality origins in addition to maintaining a decent stock of vehicles and spare parts to meet market needs and urgent orders. While excellent reputation, track record and credibility have helped to increase the spread of the business after 2003.
The Group aims to achieve a balance in the development of trade and economic relations with business partners and factories who have the competence and knowledge to support trade liberalization and regulation activities and provide the best products and services to the audience of Sardar Group of Trading Companies brands in the Republic of Iraq.